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Sloane Heffernan

Owner, Chief Storyteller

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Professional Bio

Sloane Heffernan, a two-time Emmy Award-winning journalist and founder of Storymore, is a skilled brand journalist dedicated to helping businesses craft compelling narratives to grow their business and connect on a deeper level with their target audience.

After an illustrious career anchoring and reporting for NBC affiliates nationwide, Sloane transitioned her storytelling expertise from the evening news to the business world. Now, she helps leaders connect with their audience and build lasting relationships through story-driven content creation.

Sloane is also a two-time GOLD ADDY Award winner. Her work with Storymore has been recognized by the American Advertising Federation for the highest level of creative excellence.

Sloane lives in Wake Forest with her husband, two kids, their English Bulldog, Rosie, and rescue dog, Milton. Fun fact: Sloane is an NFL Alum. She spent six years on the sidelines as NFL cheerleader for the six-time world champion New England Patriots.
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